We are a brand which has been born into mother nature. It's time to create a new feeling.
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Information we collectThe personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information. If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide. When you register for an Account, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number.
How we use your informationWe use the information we collect in various ways, including to:
- Provide, operate, and maintain our website
- Improve, personalize, and expand our website
- Understand and analyze how you use our website
- Develop new products, services, features, and functionality
- Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes
- Send you emails
- Find and prevent fraud
Log FilesU-Lace.eu follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services’ analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.
Cookies and Web BeaconsLike any other website, U-Lace.eu uses ‘cookies’. These cookies are used to store information including visitors’ preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users’ experience by customizing our web page content based on visitors’ browser type and/or other information. For more general information on cookies, please read “What Are Cookies”.
CCPA Privacy Rights (Do Not Sell My Personal Information)Under the CCPA, among other rights, California consumers have the right to: Request that a business that collects a consumer’s personal data disclose the categories and specific pieces of personal data that a business has collected about consumers. Request that a business delete any personal data about the consumer that a business has collected. Request that a business that sells a consumer’s personal data, not sell the consumer’s personal data. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
GDPR Data Protection RightsWe would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following: The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service. The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete. The right to erasure – You have the right to request that we erase your personal data, under certain conditions. The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions. The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions. The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
Children’s InformationAnother part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity. U-Lace.eu does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.
After looking at alternatives
Our journey began in 2018
U-Lace founder Tim Talley was looking for an idea for an exciting, creative and innovative product. When he discovered a pair of Pumas laced in 6 different colours in a shop window in Harajuku, Tokyo (a really cool place) he was inspired. He loved how the laces transformed the trainers. But the laces were standard 45” string laces. There was a lot of lace and not much room for feet.
A perfect fit for your every day life
Tim decided to create sleeker laces in cool colours and patterns that could lace sneakers and turn them into easy-on / easy-off slip-ons. And so YOU-Lace, shortened to U-Lace, was born. Made as a solution to the problem of shoelaces constantly coming untiled and having to tie and re-tie laces again and again, these non-tie laces are your paint and your trainers the canvas.
Simplicity in design and form
In 29 European Countries
Now distributed in over 40 countries in the whole world and sold in some of the best shops in the world, including Colette in Paris, U-Lace is rapidly changing the way people lace-up and how they express themselves through their footwear.